Jay-Z to Headline 2027 Super Bowl LXI Halftime Show

Jay-Z has been tapped to headline the 2027 Apple Music Super Bowl LXI Halftime Show.

He follows in the footsteps of Grammy-winning artist Bad Bunny, who made his mark during Super Bowl LX earlier this year with his Emmy-winning performance.

The news was announced during halftime of the Cowboys vs. Eagles game during Monday Night Football. “It will be Jay-Z in Sofi on Valentine’s,” Scott Van Pelt said. “We’ll all be looking forward to seeing that.”

“He is the GOAT,” analyst Jason Kelce added. “He’s got more stadium-ready hits than most artists have songs, period. Should be a great show.”

Puck was first to report the news of Jay-Z being named the headliner.

The billionaire rap icon already curates the Halftime Show through his company Roc Nation in a deal with the NFL that began in 2019 and was renewed in 2024. Given his close connections with NFL powerbrokers, it was inevitable that Jay-Z would headline the marquee event at some point.

Jay-Z joins a coveted list of artists who have earned the opportunity to headline the NFL’s biggest night, including his wife Beyoncé, Bad Bunny, Kendrick Lamar, Michael Jackson, Rihanna, Madonna, Lady Gaga, Bruce Springsteen, Diana Ross, Katy Perry, The Weeknd, Usher, The Rolling Stones and Bruno Mars, among many others.

Super Bowl LXI will air on ABC and ESPN. The game will take place Sunday, Feb. 14, at SoFi Stadium in Inglewood, California, home of the Los Angeles Rams and the Los Angeles Chargers.

Back in February, Bad Bunny brought his Latin love to the Super Bowl stage, turning Levi’s Stadium in Santa Clara, California, into a big dance party. During his 13-minute set, he performed a wide range of his biggest hits, including “Tití Me Preguntó,” “Eoo,” “BAILE INoLVIDABLE,” “El Apagón,” “CAFé CON RON,” “MONACO,” NUEVAYoL” and “DtMF,” among others.

The Puerto Rican rapper and singer also told a love story throughout the performance, which included several celebrity cameos, and ended with a message of unity and love displayed on the screens inside the stadium, which read, “The only thing more powerful than hate is love.”

Jay-Z and the NFL first linked up in 2019, in a deal that saw the league and Roc Nation work together on events and social activism. The NFL would consult Roc Nation on its entertainment offerings, including the Super Bowl Halftime Show, and also work with the company “strengthen community through music and the NFL’s Inspire Change initiative.”

The league working with Jay-Z came in the wake of the NFL’s controversial treatment of former San Francisco 49ers player Colin Kaepernick, who was effectively forced out of the NFL for staging protests against police brutality and systemic racism. The legendary rapper initially publicly supported Kaepernick in his fight against the NFL.

But after Jay-Z was brought on board to essentially revitalize the league’s brand that had taken a battering over the Kaepernick affair, the two fell out. “[Jay-Z] has built the alignment with the NFL, the NFL that has blackballed me, the same NFL that, in a players-owners meeting in 2017, said we need a Black face to help us get rid of the protests,” Kaepernick told NBC News in September 2026.